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ABE Marketing Management

Marketing is an important function that brings companies and clients closer together. It is a business discipline which is focused on the practical application of marketing techniques and the management of a firm’s marketing resources and activities. Marketing management and establishing a marketing orientated organisation with the emphasis on the customer is a core component in an organisation’s success.

The programme introduces students to the crucial role that marketing plays in business development. Holders of the Marketing Management qualifications will have a good knowledge and understanding of the key principles of marketing and will be able to relate this to the workplace.

The positions below are examples of jobs currently held by ABE Marketing Management qualification holders. The list is not exhaustive as ABE qualifications are applicable to a wide range of vocations.

  • Level 4 Diploma in Marketing Management – Marketing or Business Development Assistant
  • Level 5 Diploma in Marketing Management – Assistant Marketing or Assistant Business Development Manager
  • Level 6 Diploma in Marketing Management – Marketing or Business Development Manager

The programme starts with the Level 4 Diploma, progresses through to Level 5 Diploma up to Level 6 Diploma and beyond to the Bachelor’s or Master’s Degree in Business Administration.

View Below for more Information on this Certificate




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